Typically, employers spend between 6% and 15%* of payroll providing a pension to employees

It is the single most expensive benefit, yet employees fail to attach significant appreciation.

Many employers now communicate benefits electronically – a quick email, a link to the intranet. It is quick and cheap but impersonal. Others use advisers to talk to their people, yet the message is still not getting through. It can be concluded that it is not the method of delivery that is at fault but the effectiveness of any communication used.

Realisaction® addresses this.  As part of this exclusive process, we use Group Presentations to focus employees on their pension and benefits package.  It is ‘how we say it’, rather than ‘what we say’ that engages.  The Personal Focus Meeting follows and is what most employees look forward to.  Often, it is the first time an employee would have met with an adviser to discuss their own retirement goals.  

Using Foresight, our pension targeting tool, advisers work with the employee to develop realistic savings strategies to deliver their goals.  If this is not initially achievable, we use Secondchance®, our exclusive pension rescue strategy.  Employees on this programme commit to save an agreed percentage of their future salary towards their pension, ultimately, getting them on course for the retirement they want.

Whilst Realisaction® delivers the greatest levels of appreciation, engagement and ROI for the employer, for some, providing face to face communication may not be the most suitable option.  Here, we can discuss alternative ways of engaging employees with their pension including the use of technology as part of a strategic communication strategy.  

* Pensions research, Employee Benefits magazine August 2010