Aegon launches video pension statements
Aegon is launching personalised video statements that give real-time information to members on demand and via communication programmes and prompt them to take actions to take control of their savings.
Videos contain 10 sections that are completely personal to the member, referencing lifestyle targets rather than setting retirement goals. Factors include age, valuation and investment status, and the system can generate more than 3 million unique script and scheme variations.
Secondsight partner Mark Bingham says: “I love the idea of these new video summaries. We know that traditional statements contain too much information and that means many people simply file them away ‘just in case’.”
Read the full article and all of Mark’s comments here.